December Core Update Reshapes Google Search: Why Brands, Experts, and Real Businesses Are Winning
Google’s December Core Update has emerged as one of the most decisive algorithm shifts in recent years, fundamentally redefining how search visibility is earned. Rolled out globally, this update has impacted millions of websites across industries—particularly those ranking for “best of”, comparison-based, and service-intent queries. The update sends a strong and unambiguous message: authentic brands, […]
